Last month, Elon Musk did something that made every PR person sweat. He backed Tommy Robinson in a public setting. Not because he agrees with all of Robinson’s views. But because he believes in free speech. Even messy free speech.

Last year, I made a mistake like many others. I copied a “top 5 AI tools” list and thought that was all I needed.
But those tools did not fit my work.
Then I understood → AI is not about one list. It’s about the tools that work for you.

Everyone is panicking about AI misinformation, such that flooded the internet after the fatal shooting of Charlie Kirk last week. But are we all asking the wrong question?

Let me clear up a dangerous myth right now.
Every business leader thinks they understand marketing. The truth is they don’t.